Marketing Coordinator 

Location: Fontana, California 

Are you passionate about marketing within the automotive space and driven by performance, inventory strategy, and results? Go Auto is looking for a full-time Marketing Coordinator with automotive marketing experience to support our growing team in executing high-impact campaigns across our dealerships in California & Washington. 

This role is ideal for someone who understands the fast-paced nature of dealership marketing—balancing inventory needs, OEM compliance, and performance metrics—while bringing creativity and attention to detail. If you have 1–2 years of automotive marketing experience, strong writing skills, and enjoy working with data to drive results, we’d love to hear from you. 

 
What You’ll Do 

• Campaign Support: Support the planning and execution of dealership marketing initiatives aligned with OEM programs, monthly offers, and inventory priorities. Assist in building campaigns that drive leads, appointments, and showroom traffic 

• Project Coordination: Manage multiple campaigns, timelines, and vendor relationships to ensure seamless execution. Coordinate with internal teams and external partners (OEMs, media vendors, website providers).  

• Content Writing: Write and adapt automotive-focused content for websites, emails, paid ads, and landing pages. Support messaging that aligns with brand standards and compliance requirements. 

• Website Management: Update website content, create landing pages, and publish blogs using our custom-built platform, and a variety of vendor platforms including Dealer.com, Dealer Inspire & more.  

• Reporting & Analysis: Track and analyze marketing performance using Facebook Business Manager, Google ads, Google Analytics 4 and PowerBI. (Fear not, we’ll show you how!)  

What You Bring 

• Automotive Marketing Experience: 1–2 years of experience in dealership or automotive marketing required 

• Industry Understanding: Familiarity with OEM programs, incentives, inventory-based marketing, and dealership operations 

• Organizational Skills: Ability to manage multiple projects and adapt to changing priorities in a fast-paced environment. 

• Critical Thinking: A strategic mindset with the ability to problem-solve and think beyond the basics. 

• Analytical Abilities: Experience measuring campaign performance and identifying opportunities for improvement. 

• Writing & Communication: Strong writing skills with the ability to tailor messaging to different audiences and work with teams and individuals across North America.  

• Languages: Must be fully fluent in English; bonus if you speak, read and write in additional languages such as Spanish 

• Design Awareness: A keen eye for visual details and brand consistency. 

• Technical Proficiency: Comfortable with Microsoft Excel, reporting tools, and digital marketing platforms. If “VLOOKUP” isn’t a foreign language to you, even better.  

• Auto Dealership Experience: Although not a requirement, is a plus!  

What’s in It for You? 

• Earn while you learn: This role comes with a competitive salary and the opportunity to learn from tenured marketing professionals, develop your skillset and build a long-term career with a leading automotive group. 

• Hybrid work: This role may have hybrid work opportunities available depending on role requirements and business operations.  

• Generous Vacation & Comprehensive Benefits to support your well-being.  

• Professional Development: Unlimited access to specialized marketing development courses through CXL.  

• Career Growth: A promote-from-within culture that supports your long-term success. 

• Collaborative Culture: Work with an innovative, forward-thinking team in a dynamic industry. 

If you’re ready to take the next step in your automotive marketing career, apply today!